Loganair Christmas 2023 Television Advert

Verification Of Claims

Loganair, like other businesses and/or advertisers, is required to substantiate claims it makes in its adverts under ASA rules. For television advertising, Clearcast enforces those rules and ensures all claims are substantiated before clearing for on-air distribution.

For our current Christmas 2023 television advert, we were required to substantiate the following claim:

  • Loganair flies to more UK destinations than any other airline 

As part of our Clearcast submission, such claims must be made verifiable to consumers. Therefore at the below link you can find the information provided to Clearcast in support of our claims which resulted in our adverts being approved for airing.




Claim Submissions For Clearcast - December 2023

  • Please find the submission here